The Fundamentals To Creating A Successful Blog

This is Part 2 of the Creating a Wordpress Blog series, Be sure to read Part 1 first.

If the first part of this series I tried to make sure that anyone interested in started a blog was actually capable of sticking with it. This is important because it will feel like a complete waste if time if nobody reads the posts. The next step is to narrow down the topic or niche that is going to be covered in the blog. For instance if in my case I had to decide if I was going to be mainly writing about making money online or Derek’s past money making experiences. This blog would be extremely different if I was writing about the websites that I run compared to the money making tips and advice that I have been sharing. I decided to keep that to the About Me section and instead focus on writing articles that are both interesting and encouraging.

This is also important from the search engine rankings perspective. Make Money Online is a high searched term and fits very well with the theme of my blog. I will list some keyword research tools that will help you to select the best name.

For the demonstration I will be using the Adwords Keyword Tool

When I first found this tool I was confused by it. This tool was made to find alternate keyword ideas. If you already thought of a topic for your blog or website place the keyword of phrase in the box and click “Get Keyword Ideas”. A large list of keywords that are related will come up showing the Advertiser Search Competition, Previous Months Search Volume, and the Average Search Volume. The more competition the more that advertiser is willing to pay to show their advertisement on your site. Pick one that sounds good and has average volumes.

To get more keyword ideas click the Site Related Keywords tab. Then enter a webpage URL you want to find the keywords for. This should be a competitors website or one that has been successful.

The next thing to do is add a personal touch to the title and descriptions. Nobody wants to read a blog called Technology. There needs to be descritpion in it and this goes for any Title that you ever end up making. Make it as descriptive as possible and fun to read so the reader is attracted to it.

Title 1: The Most Effective SEO Optimization Technique That Nobody Knows

Title 2: SEO Optimization

Always ask yourself, would I read this? In this case it is pretty obvious that more people would read the first title. I am just touching on this for now but will cover it more in depth in a future post.

The next fundamental involves writing the posts themselves. My blog so far has been a longer one I would estimate some posts have been well over a thousand words. In general the length recommended is 200-300 words. They should be handwritten by somebody always never copied from another source. If it is a video that is fine just add a unique description so the RSS Feed Readers will not have it showing up as a blank post. This will also draw them into the blog to see the video increasing the traffic!

1. Select a niche and narrow down what to write about
2. Select the most on-topic keywords and titles.
3. Be creative with the title name

Having all of this done is half the battle. Keep in mind I will not cover installation of Wordpress because most web hosting companies have an installer that will set it up for you.

You are reading Part 2 of the Creating a Wordpress Blog series.
Read  Part 1 How To Create A Quality Wordpress Blog
Continue to Part 3 (coming soon)

Posted in: Blog, Make Money Online, Tutorials, Wordpress | Date: November 14th, 2007 | Posted by: Derek |

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2 Responses to “The Fundamentals To Creating A Successful Blog”

1. Lukaslo Says:
   November 15th, 2007 at 3:20 am

   Hey the Site Related Keywords tool is really good, thank you for sharing it. Always be sure that you select specific niche with not a lot of other websites sharing the same one.

2. Ace Says:
   November 15th, 2007 at 3:58 am

   Well this is a really nice article about optimimization , but i would differ with your first article about the best themes :D

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